Herbert Bayer – The Complete Work
by Arthur A. Cohen
Publisher: MIT Press (August 1984)
ISBN: 0262022060
Painter, architect, graphic and industrial designer as well as one of the masters of the Bauhaus. His influence on modern typography is particularly significant.

Lester Beall: Trailblazer of American Graphic Design
by R. Roger Remington
Publisher: W. W. Norton & Company; 1st ed edition (July 1996)
ISBN: 0393730026
American-born designer who exerted a major influence on modern-corporate design from the 1930s through the 1960s. His work for the Rural Electrification Act has produced some of the most monumental and striking posters ever to be designed.

Bill Bernbach’s Book : A History of Advertising That Changed the History of Advertising
by Bob Levenson, Bill Bernbach
Publisher: Villard; 1st ed edition (April 12, 1987)
ISBN: 0394549201
The founding of the Doyle Dane Bernbach advertising agency in 1959 launched one of the creative revolutions of our century. Its influence extends far beyond the world of advertising into every aspect of visual communications.

Alexey Brodovitch
by Kerry William Purcell
Publisher: Phaidon Press (October 31, 2002)
ISBN: 0714841633
Alexey Brodovitch is one of the profoundly influential European designers who came to America between the wars and set the foundation for for modern graphic design. He established the model and essence of contemporary magazine design as the art director of Harper’s Bazaar from 1934 to 1958.

The Graphic Language of Neville Brody
by Jon Wozencroft
Publisher: Universe (January 7, 2002)
ISBN: 0789306530
Neville Brody’s artistic contribution to The Face magazine revolutionized the way in which designers and readers approached the medium. Brody also won much public acclaim through his highly innovative ideas on incorporating and combining typefaces into design and he later took this a step further and began designing his own typefaces, thus opening the way for the advent of digital type design.

Milton Glaser: Graphic Design
by Milton Glaser
Publisher: Overlook TP; Revised edition (November 23, 1983)
ISBN: 0879511885
Work and commentary by the extraordinarily versatile and influential illustrator, graphic designer and teacher – a founder of the legendary Pushpin Studio.